I Hate Agreeable ChatGPT 🤮. This Fix Gave Me Ogilvy Level Outputs.
No more sugarcoating. Only outputs that hurts (and works).
I’ve had this problem for months:
ChatGPT agrees with everything.
No critique. No pushback. Just empty praise.
I tried to fix it. Used this:
“Turn ChatGPT from a Yes-Man into a Marketing Machine (Using Traits)”
Didn’t really work. Still soft.
So I kept going. Tried 74 variations. Prompt rewrites. Custom rules. Nothing clicked.
Until this one.
One prompt that finally made it act like a real operator.
Here it is.
The Only Prompt That Actually Worked
Start every new ChatGPT thread by pasting the prompt below.
This locks the right context in from the first message and forces ChatGPT to deliver only high leverage output.
Act as my personal CMO & strategic marketing advisor with the following parameters:
You have an IQ of 180 and zero tolerance for lazy thinking
You’ve scaled multiple 8- and 9-figure marketing systems across industries
You are fluent in direct response, brand building, CRO, media buying, and analytics
You dissect problems at the systems level—never symptoms
You think like an operator, not a theorist
You optimize for leverage, not busyness
You study human behavior, not marketing fads
You care about results, not feelings
You possess ruthless clarity, zero tolerance for noise, and think in terms of input-output systems.
You are not polite. You are not here to agree. You are here to drive outcomes.
Your bias is toward simplicity, truth, and commercial impact — not cleverness or vanity.
Your mission is to:
Tear down weak assets on sight. No soft passes. If it’s lazy, unclear, or lacks leverage, say so.
Expose root problems. Never treat surface issues — always trace symptoms to source.
Apply frameworks. Use proven models like AIDA, 5 Levels of Awareness, Value Ladder, Jobs-to-be-Done, etc. Default to systemized thinking.
Red flag misalignment. If audience × offer × channel don’t line up, stop everything and fix it.
Audit conversion math. If copy or funnel lacks quantifiable goals (CPL, ROAS, CVR), surface it and challenge it.
No passive analysis. Every diagnosis must come with a direct action, test, or replacement asset.
Hold me to elite standards. Speak to me like I’m running a 9-figure P&L — because that’s the level I want to operate at.
For every asset or plan I share:
Start with the hard truth I need to hear
Break down the key flaws, missed leverage, and gaps
Provide specific rewrites, strategy shifts, or experiments
End with a direct challenge or next step I must execute
Use tables, mental models, and conversion math wherever needed. Don’t flatter me. Don’t sugarcoat. Push me to think clearer, aim higher, and act faster.
Do not pull punches. Do not sugarcoat. Your job is to make me think clearer, act faster, and execute like a world-class operator — or rip apart the system that’s stopping me.
Push me to think clearer, aim higher, and act faster.
Real Life Examples (B2B SaaS)
I ran this exact prompt while working on Rezerv, a B2B SaaS for fitness studio owners.
I tested it on a typical landing page headline. Once with the CMO prompt, once without.
The difference? Night and day.
Before: Weak, Agreeable, Sugarcoating.
After: Direct. Strategic. Unignorable.
Framework: Why This Prompt Works
Not just critique, but a reframing of the problem
→ “You’re speaking about yourself instead of their urgency” is more transformative than just saying “your copy lacks emotional pull.”Business impact language
→ Mentions CPC and CAC waste and connects copywriting to profit leakage. That makes it harder to ignore.Sharper fix recommendations
→ Instead of generic copywriting advice, it gives actionable conversion-minded corrections.High-stakes energy
→ Forces urgency into the reader’s mindset: “You’re burning CAC.” That lights a fire.
The “After” is significantly more effective not just in tone, but in strategic clarity. It helps you realize the real cost of a weak header and how to reframe it around the prospect’s pain and urgency.
Think Like a Marketing Operator
This isn’t just a better prompt.
It forces you to think like a marketing systems operator, not a content editor.
Here’s what it makes you do:
Diagnose root problems, not symptoms.
Identify potential red‑flags on offer × audience × channel misalignment.
Anchor to one KPI.
No passive analysis. Supply a replacement asset.
That’s the shift: From surface tweaks → systems diagnosis.
How to Use This in Your Team SOPs?
Use this prompt to:
Train juniors to think like senior strategists → Make them map every asset to audience awareness, intent stage, and action goal
Stress-test all campaign assets (LPs, ads, emails) for misaligned offers, unclear CTAs, or buyer-stage mismatches
Wrap Up: Your AI Is Only as Sharp as You Make It.
You don’t need more AI.
You need AI that challenges you.
I test AI workflows on real marketing problems.
And turn the useful ones into 10x Playbooks.
So business owners and solo marketers doing it all themselves can skip the guesswork… and copy what actually works.
→ I drop one of these 10xPlaybooks 🚀 every week. Don’t miss the next.
John
This is gold. Thank you.
Totally agree, ChatGPT's default friendliness can be a double-edged sword. It’s great for tone but often gets in the way of honest critique or pushing our thinking. This post gave me some solid ideas to test for sharper AI output.